Clothing: the French Navy is fashionable

Publié
Durée de la vidéo :3 min.
Article rédigé par
L. Lemoine, B. Véran - France 3
France Télévisions
19/20
Édition du samedi 3 juillet 2021

Soucieuse de développer son image de marque, la Marine nationale lance sa propre collection de vêtements et son propre site internet en partenariat avec Saint James.Vêtements : la Marine nationale est à la mode Vêtements : la Marine nationale est à la mode

Vêtements : la Marine nationale est à la mode

She has been dressing the officers for years.It is logically that the Saint James brand was chosen to help the French Navy launch its own clothing brand.For Kelly Davoust, director of the design office, a small detour to the archives to make the first collection was rigorous."From there you can extrapolate while respecting the codes of the navy," she said.No question, indeed, to give free rein to his imagination: "It is not a basic t-shirt, it is indeed a codified sailor, the lines correspond to the wars won by Napoleon", she adds.

A Made in France collection

To make a navy sweater, it takes 15 days and 23 kilometers of wire.With this collection, the French Navy offers a cloakroom known to all.Coco Chanel will divert the famous sailor.Gainsbourg will make him popular the shed.Clothes known to all and timeless are now available on the French Navy website.

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